Creators of Toronto: Building a Lifestyle, Not Just a Product
Exclusive Event
Creators of Toronto:Building a Lifestyle, Not Just a Product
Jeremy Watt, Co-Founder of Province of Canada, led an exclusive conversation in Toronto on how authenticity, storytelling, and cultural identity shapes consumer buying decisions, drives brand loyalty, and defines the next wave of lifestyle branding.
Relive the highlights of Creators of Toronto: Building a Lifestyle, Not Just a Product with Jeremy Watt in the photo gallery. Download and share your favorites, and don't miss the next event!
"Our secret sauce has always been authenticity. Call it marketing, call it community - it’s what drives everything."
Jeremy Watt
Co-Founder
Jeremy Watt is the Co-Founder of Province of Canada, a lifestyle brand redefining Canadian fashion with timeless, locally made essentials. With a background in design and branding, he has built a strong community around quality craftsmanship and national pride, proving that “Made in Canada” can be both stylish and sustainable.
Join Saachi Khurana, Vice President of Product at JPMorgan Chase, as she shares how high-performing teams use pilots to learn quickly, build evidence, and earn stakeholder trust before committing to scale.
Join Helen Wong, Senior Product Manager at JPMorgan Chase, as she explores how PMs can use AI to prototype faster, test ideas earlier, and make better product decisions without losing strategic clarity.
Doruk Cuhadar and Madeline White share how they identify meaningful customer problems and translate them into compelling product experiences, balancing insight, speed, and scale across two very different organisations.
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