Morning Event

Marketing Mornings LDN: Bold Moves in Brand Building

Join us in London for an inspiring conversation on how risk-taking and authentic storytelling are redefining digital marketing.

Susan Albright

Global Marketing Lead

Join us in London for an exclusive conversation on bold brand building in the digital era. Susan Albright, Global Marketing Lead at The LEGO Group, will share how creative risk-taking, authentic storytelling, and strategic experimentation come together to keep global brands fresh, relevant, and deeply connected to their audiences.

Susan Albright

Global Marketing Lead

Susan is a strategic and emotionally intelligent marketing leader, currently shaping global brand storytelling at The LEGO Group. Known for championing bold creative moves, she blends data, intuition, and digital strategy to deliver campaigns that challenge convention - while staying grounded in authenticity and purpose.

01
Calculated Creativity: Taking Strategic Risks in Marketing

How do you know when it’s worth the risk? Susan breaks down the process behind bold campaign decisions - balancing data, instinct, and stakeholder buy-in to keep brands fresh and relevant in a rapidly evolving digital space.
02
Authentic Storytelling in a Data-Driven World

Staying authentic while trying something new isn’t easy. This session explores how Susan taps into brand truth while experimenting with creative formats and messaging - making sure each story resonates with purpose and emotion.
03
Risk, Reward & Results: Aligning Bold Ideas with Business Goals

What happens after the risk is taken? Learn how to evaluate impact, tie creativity to performance, and maintain alignment between fearless marketing and core business objectives.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

BrainStation London

55-57 Rivington Street, London

Finding Your Way

Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.
Entering The Building

Enter through the black gates on Rivington St and look for the BrainStation signs.
Once You're Inside

Our staff will be there to greet you at the campus reception.