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Exclusive Event

Marketing Evenings LDN: How Revolut and Visa Build Products Customers Love

Doruk Cuhadar, Marketing Director at Visa, and Madeline White, Senior Product Marketing Manager at Revolut, shared how they identified meaningful customer problems and translated them into compelling product experiences, balancing insight, speed, and scale across two very different organisations.

  • BrainStation London
  • Event Recap
  • Feb 17, 2026
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  • Doruk Cuhadar

    Doruk Cuhadar

    Marketing Director

    Visa
  • Madeline White

    Madeline White

    Senior Product Marketing Manager

    Revolut

"Together we’re not just solving today’s problems – we’re solving problems that might appear in the next six years. That’s the difference between simple problem‑solving and true innovation."

 

- Doruk Cuhadar, Marketing Director at Visa

  • Doruk Cuhadar

    Doruk Cuhadar

    Marketing Director

    Commercial focused and innovation driven Marketing Leader with over 15+year’s experience across Marketing, Account Management and Business Development. As Business Development Lead at Visa Europe, he drives customer engagement and growth through strategic, data-driven and measurable business outcomes.

  • Madeline White

    Madeline White

    Senior Product Marketing Manager

    Madeline White is a Senior Product Marketing Manager at Revolut, where she leads go-to-market strategy and product positioning for key financial offerings. She focuses on crafting clear, compelling narratives that connect product value with customer needs, helping drive adoption and engagement in a competitive fintech landscape.

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