In Q1 of 2020, TikTok was downloaded more than 315 million times worldwide, which is the best quarter recorded by any app ever.
The platform is known for its unique style of video – including dancing and voiceover comedy – and has become a key channel for digital marketers to reach Gen Z customers. But as with any new social media platform, there is a steep learning curve for brands in creating content that appears natural and engages users. And when attempting to connect with the most media-savvy generation in history, this can be trickier than ever before.
Join us as we chat with global digital marketing leaders who have mastered TikTok, and who will share what kind of content and marketing strategies can increase growth and brand engagement on the channel.
Official Media Partner Digital Magazine highlights the very best ideas, innovations, and individuals that aspire to make a better future.
Kaleb Ruel
Head of US Consumer Marketing at Spotify
Candice Beck
Senior Manager, Social and Digital Marketing at Chipotle
Join us for a conversation with Katie Meyer, Lead Designer at Scotiabank, as she shares how designers can drive meaningful impact inside large organizations, even when access to new AI tools is limited.
Join us for a conversation with Theo Richardson, Staff Product Designer, AI at Dropbox, as he explores how agentic coding tools are redefining what product design can be and why we’re all builders now.
Rohit Sharma explores how teams can use payments as a foundation for deeper engagement, unlocking loyalty, rewards, and meaningful customer insights rather than treating transactions as endpoints.
Join us for an evening with Gabe Lekorenos, Senior Client Partner at Strava, as he explores how brands can create partnerships that customers genuinely care about.
Join us for a forward-looking conversation with product leaders exploring how enterprise financial platforms are evolving to deliver fintech-level speed, intelligence, and trust at global scale.
6:00 PM
-
8:00 PM EDT
136 Crosby St, 4th Floor, New York City, NY
$45
Discussion Topics:
Beyond Real-Time: Intelligent, Automated Payments
Integrating AI Where Work Already Happens
Modernizing Financial Infrastructure Through Tokenization
Join us for an evening with Andrii Olefirenko, Senior Software Engineer at Meta, as he explores what it truly takes to move AI from prototype to production.
PerfectTed’s growth didn’t happen by accident. From day one, the team embraced a brand-first mentality, an earn-first mindset, and community-led storytelling to build momentum without relying solely on paid channels.
Join us for a conversation with Shailendra Kumar, Product Lead at WhatsApp, as he explores how product leaders navigate decision-making in an AI-native era.
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