We hosted an exclusive evening in partnership with Konrad, where global leaders examined how AI was redefining the way brands grow, connect, and create lasting value, exploring the key trends shaping the next era of brand growth and how senior leaders could harness AI to drive smarter strategy, deeper customer connections, and meaningful innovation.
Chief Marketing Officer & Head of Digital & Customer Centricity
Alfredo C. M. Tan
Chief Digital & Information Officer
Anna Baird
Chief Customer Officer, Generative AI GTM
Exclusive Event
Event Photo Gallery
Relive the highlights of AI+ Brand: Growth Without Limits with Sarah Chapman, Alfredo C. M. Tan, and Anna Baird in the photo gallery. Download and share your favorites, and don't miss the next event!
"The rate of change [of technology] that used to be governed by Moore's Law... is now changing every two to three months. That acceleration is like 600%."
- Alfredo C. M. Tam, Chief Digital & Information Officer, Canada Goose
Sarah Chapman
Chief Marketing Officer & Head of Digital & Customer Centricity
Sarah Chapman is the Chief Marketing Officer for Wealth & Asset Management at Manulife, where she leads global marketing strategy across brand, digital, innovation, and client engagement. Known for her ability to unite purpose and performance, Sarah drives initiatives that strengthen Manulife’s market leadership and enhance client trust. In addition to her CMO role, Sarah serves as Manulife’s Global Chief Sustainability Officer, advancing the company’s ESG strategy and social impact agenda. With deep experience spanning marketing, sustainability, and corporate leadership, she’s passionate about shaping brands that create meaningful, measurable value for both customers and communities.
Alfredo C. M. Tan
Chief Digital & Information Officer
Alfredo Cunanan Mendoza Tan is a dynamic leader with a proven track-record of harnessing the power of technology & digital capabilities to transform consumer experiences and deliver impact for organizations including Meta, Loblaw, WestJet, and Yahoo. In his current role as Chief Digital & Information Officer at Canada Goose, Alfredo is focused on enhancing the company’s omnichannel global shopping experience and driving operational efficiencies across the entire value chain. He leads strategy development, implementation and adoption of all global consumer-facing digital platforms and enterprise technology services.
Anna Baird
Chief Customer Officer, Generative AI GTM
Anna Baird is a highly accomplished business transformation leader and a prominent voice in the world of AI and innovation. As the Chief Customer Officer for Google Cloud's Generative AI Go-To-Market, Anna spearheads executive engagements, guiding top Fortune 500 companies and startups in leveraging AI for transformative growth. With extensive experience in fusing cloud technology with innovative people and process strategies, Anna is a sought-after speaker globally, known for her insights on ethical AI, culture of innovation, and the future of work.
In this expert-led demo event, join Michelle Tam, Field Marketing Manager, to explore how AI tools are eliminating bottlenecks and scaling impact. Learn how to combine Copilot and Cowork to accelerate campaign execution and streamline cross-functional workflows.
Join us for an insightful panel discussion examining how Loblaw's design teams are scaling human-centred solutions across massive ecosystems, balancing the art of design craft with cutting-edge AI innovation to deliver highly impactful products.
Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.
Join us for a forward-looking conversation with product leaders exploring how AI-driven products, sustainable growth strategies, and customer-first innovation are shaping the next generation of financial services.
AI is bridging the gap between design and engineering, allowing product teams to build and ship faster than ever. In this expert-led event, join Paavan Buddhdev, Product Designer at Granola, for a behind-the-scenes look at the realities of shipping AI features.
Join Adam Sorensen, Senior Delivery Manager at Visa, to explore how modern prototyping tools are transforming product development, demonstrating how to accelerate the journey from an initial idea to a functional interface using Lovable and AI-powered integrations.
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