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Design Evenings LDN: Designing Fast, Smart, and Built to Last

We hosted an evening with Alp Turgut, Founding Product Designer of Runna, who shared his Startup Booster Methodology, a principle-led design framework shaped by a decade of building early-stage ventures and high-growth startups, and revealed how thoughtful design became a powerful growth engine, accelerating product–market fit and laying the foundation for scale.

BrainStation London

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Thursday, November 27, 2025

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    Alp TurgutFounding Product Designer

Alp Turgut

Founding Product Designer

Alp Turgut

"Solve the behaviour, not the interface. Solve the journey, not the screen. Sometimes the best solution is removing a step. Not adding a feature."

 

- Alp Turgut, Founding Product Designer of Runna

  • Alp Turgut

    Alp Turgut

    Founding Product Designer

    Alp Turgut

    Alp Turgut is an award-winning digital product designer with 10+ years of experience shaping best-in-class digital experiences for global brands such as Nike, Atlassian, Salesforce, Rolls-Royce, Zalando, New Look, Mercedes, O2, and high-growth startups like Runna, Buzzbike, and many more. He specialises in structured information architecture, premium user experience, and timeless interface design, with a proven track record of delivering elegant, high-performing products across mobile, web, and in-store platforms. Alp was the Founding Product Designer of Runna, a leading running and fitness app that won “App of the Year” by Apple and has reached hundreds of thousands of users worldwide. His product work at Runna played a pivotal role in driving growth, retention, and a distinct brand identity in a highly competitive fitness-tech space. With a strong focus on user research, design systems, and emerging technologies, Alp has crafted products that have scaled to millions of users globally, consistently balancing business goals with user needs. He also brings a unique “Startup Booster” methodology, a lean, principle-driven design process tailored to early-stage ventures. This approach helps startups achieve traction, conversion, and investment-readiness within a short time frame.

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