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Exclusive Event

Marketing Evenings LDN: Minimalism Meets Marketing with LESTRANGE

Join us in London for a behind-the-scenes look at how LESTRANGE is redefining what it means to build a modern fashion brand, from seasonless product drops to values-led growth.

  • BrainStation London
  • Thu, Jul 10, 2025
  • 2025-07-10T17:00:00.0000000Z  –  2025-07-10T18:30:00.0000000Z
Reserve My Spot
  • Lauren Kam

    Lauren Kam

    Product & Brand Marketing Lead

Lauren Kam

Product & Brand Marketing Lead

Lestrange

Join Lauren Kam, Product & Brand Marketing Lead at LESTRANGE, for a conversation about building a brand that grows by design. From product-first campaigns to retention-led storytelling, Lauren will share how LESTRANGE challenges fast fashion conventions with clarity, consistency, and values that show up at every stage of the customer journey.

  • Lauren Kam

    Lauren Kam

    Product & Brand Marketing Lead

    Lauren Kam leads product and brand marketing at LESTRANGE, the London-based menswear label known for seasonless staples, circular design, and radically transparent supply chains. With experience across lifestyle, DTC, and sustainable fashion, Lauren brings a strategic, purpose-first lens to building modern brands.

Exclusive Event

Event Overview

How do you grow a fashion brand without feeding the cycle of overconsumption? In this session, Lauren Kam unpacks how LESTRANGE is challenging traditional apparel marketing, building emotional connection and brand loyalty through clarity, intention, and circular design.

  • 01

    Product-First, Always

    Every campaign at LESTRANGE starts with the product. Lauren shares how her team crafts marketing that reflects the intentionality behind each piece, connecting materials, function, and story in a way that feels human and relevant.

  • 02

    Slow Fashion, Fast Growth

    Growth doesn’t have to mean more. Discover how LESTRANGE builds momentum through limited releases, community feedback, and retention-driven strategy, creating meaningful moments without always pushing “newness.”

  • 03

    Values in Action

    From ethical sourcing to carbon reporting, values at LESTRANGE aren’t just stated, they’re integrated. Lauren breaks down how to translate mission into action across creative, copy, partnerships, and the post-purchase experience.

Details of the Evening

What's Included

  • Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
  • Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

How to Get Here

BrainStation London

55-57 Rivington Street, London

Get Directions

  1. Finding Your Way

    Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.

  2. Entering The Building

    Enter through the black gates on Rivington St and look for the BrainStation signs.

  3. Once You're Inside

    Our staff will be there to greet you at the campus reception.

London Map

Get Started

Reserve Your Spot

Join industry professionals who will guide you toward starting and building a career in tech.

  • BrainStation London
  • Thu, Jul 10, 2025
  • 2025-07-10T17:00:00.0000000Z  –  2025-07-10T18:30:00.0000000Z
Reserve My Spot

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