Event Date

2025-10-15T18:30:00.0000000

This event has ended.

Exclusive Event

Marketing Evenings LDN: Crafting Stories that Sell in the Shopify Era

In a crowded digital marketplace, how do breakout brands truly capture our attention? Join us for a session with Shuang Shan, the Senior Content Marketing Manager, Producer, and Host behind Shopify’s acclaimed podcast, Shopify Masters.

BrainStation London
Wed, Oct 15, 2025
2025-10-15T17:30:00.0000000Z – 2025-10-15T19:00:00.0000000Z

55-57 Rivington St, London How to get here
£20

This event has ended.

80k+ attendees globally
Learn from industry experts
Live Q&A

Shuang Shan

Senior Content Marketing Manager, Producer & Host

Shuang Shan

Senior Content Marketing Manager, Producer & Host

From scrappy beginnings to global recognition, the most successful entrepreneurs on Shopify share one powerful trait: a compelling story. In this session, Shuang Shan pulls back the curtain on the patterns and qualities that make a founder’s narrative unforgettable. She’ll share lessons from turning founder conversations into a scalable content engine and how Shopify's own content strategy evolved from a simple blog to a full-stack media operation that drives the future of commerce.

Shuang Shan

Senior Content Marketing Manager, Producer & Host

Shuang Shan is the Senior Content Marketing Manager, Producer, and Host for Shopify Masters, Shopify's official podcast for ambitious entrepreneurs. With nearly seven years at the heart of Shopify's content team, she uses the power of storytelling to grow and inspire the global commerce community.

01
Stories that Sell: The Founder's Advantage

Uncover the patterns behind standout Shopify brands and learn how to shape a personal founder story, from humble beginnings to breakout success, into a powerful narrative that builds trust and drives sales.
02
Building a World-Class Content Engine

Go behind the scenes of Shopify Masters to learn how to transform founder interviews and brand stories into a scalable, multi-format content engine that consistently delivers value and engagement.
03
From Content to Commerce: Full-Funnel Impact

Discover how Shopify’s content strategy grew from blog posts to a full-stack media operation, and learn how to connect your content directly to commerce to achieve measurable, full-funnel results.

Details of the Evening

What's Included

Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

How to Get Here

BrainStation London

55-57 Rivington St, London

Get Directions

Finding Your Way

Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.
Entering The Building

Enter through the black gates on Rivington St and look for the BrainStation signs.
Once You're Inside

Our staff will be there to greet you at the campus reception.

Get Started

Reserve Your Spot

Spots are limited - purchase your ticket to connect with leaders and professionals at this exciting event.

BrainStation London
Wed, Oct 15, 2025
2025-10-15T17:30:00.0000000Z – 2025-10-15T19:00:00.0000000Z

55-57 Rivington St, London Get Directions
£20

This event has ended.

More Upcoming Events

Jan 07

Intro to Artificial Intelligence

London

Join us in London to explore how artificial intelligence is transforming the way organizations solve diverse and complex problems: supporting ideation, speeding up product development, and streamlining business operations.

6:30 PM - 7:30 PM GMT
55-57 Rivington St, London
£15

Federico Reppucci

Data Science & Machine Learning Manager

Discussion Topics:

AI Foundations
Real-World Applications
Using AI in Your Career

Jan 07

Intro to Artificial Intelligence London

6:30 PM - 7:30 PM GMT
55-57 Rivington St, London
£15

Federico Reppucci

Data Science & Machine Learning Manager

Discussion Topics:

AI Foundations
Real-World Applications
Using AI in Your Career

View Event

Jan 12

Intro to Product Design

London

Join us in London to discuss how Product Designers are shaping the world’s most innovative digital products by combining creativity, research, and technical skills to solve real user problems.

6:30 PM - 7:30 PM GMT
55-57 Rivington St, London
£15

Audrey Rodriguez

UX Design Lead

Discussion Topics:

What is Product Design?
Design Thinking in Action
Adding Design Skills to Your Toolkit

Jan 12

Intro to Product Design London

Join us in London to discuss how Product Designers are shaping the world’s most innovative digital products by combining creativity, research, and technical skills to solve real user problems.