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Exclusive Event

Marketing Evenings NYC: The Influence of Data and Storytelling at Spotify

We hosted an exclusive conversation in NYC with Nicole Roman, Global Brand Manager at Spotify, exploring how data and storytelling influenced the making of their most iconic and brand-defining campaigns, including Spotify Wrapped.

  • BrainStation New York
  • Event Recap
  • Jun 11, 2025
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  • Nicole Roman

    Nicole Roman

    Global Brand Manager

Nicole Roman

Global Brand Manager

Spotify

Nicole Roman, Global Brand Manager at Spotify, explored how data fueled storytelling, turning insights into compelling narratives that captivated audiences, drove engagement, and built lasting brand connections.

  • Nicole Roman

    Nicole Roman

    Global Brand Manager

    Nicole Roman is the Global Brand Manager at Spotify, where she drives brand strategy and marketing initiatives that connect audiences to music and culture. With expertise in storytelling, consumer engagement, and digital marketing, she crafts impactful campaigns that strengthen Spotify’s global presence and deepen listener relationships.

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