Marketing Leadership Certificate
BrainStation has given me the confidence I needed to be ahead of the game... [and] given me the opportunity to think outside of the box and voice solutions that are different from the norm.
Jaana Hein
Digital Content Planner at adidas
Learn Marketing Leadership Live, Led by Experienced Marketing Leaders
Strong marketing leadership has played an essential role and shaping the direction of modern businesses. In this live class, learn how to drive visionary leadership and lead marketing teams through the execution of your vision.
Learn Marketing Leadership Online
Online classroom. Live and expert-led.
Professional Certificate
Earn a BrainStation Marketing Leadership Certificate.
Skill Level
Ideal for marketing professionals and graduates of BrainStation's marketing certificate courses.
Upcoming Course Dates & Campuses
Class dates & times
Location
Instructor
September 24 - November 12
8 Tuesdays • Online
Online
November 20 - January 22
8 Wednesdays • Online
Online
Senior Marketing Leader at Microsoft
Unit 1
Visionary Leadership
Explore the foundations of marketing leadership and how leaders have leveraged their vision to drive innovation in their industries. Learn the pillars of marketing leadership and leverage them into your inspiring vision. Drive business growth by elevating brand awareness and engaging with customers.
- Key Skills:
- Marketing Leadership Pillars
- Marketing Vision
- Connecting with Customers
- Brand Development
- AI in Marketing
Learn the Marketing Leadership Pillars
Discover the pillars of marketing leadership, including the business foundations marketing leaders need to execute on their strategic marketing initiatives.
Define a Marketing Vision
Create transformational opportunities by learning the steps to define a marketing vision.
Unit 2
Marketing Strategy & Innovation
Explore the strategies that have enabled marketing leaders to drive innovation and help their businesses thrive within the modern economy. Learn to create a competitive marketing strategy, collaborate across departments, and measure success.
- Key Skills:
- Marketing Strategy
- Measuring Success
- Budget Allocation
- Stakeholder Collaboration
Define a Marketing Strategy
Discover the foundations of marketing strategy and how to leverage them to achieve your marketing vision. Learn to define and measure the success of your strategy.
Executing Through Collaboration
Explore how to achieve organizational support and budget securement by navigating stakeholder partnerships.
Unit 3
Leading Marketing Talent
Learn to inspire and lead a team through the implementation of the marketing strategy. Explore the recruitment process and mindset required to manage a highly effective, cross-functional team of individual contributors.
- Key Skills:
- Go To Market Planning
- Building Teams
- Fostering Innovation
- Risk Management
- Leadership KPIs
Lead High-Performance Marketing Teams
Explore the concepts and practices behind high-performance marketing teams, and learn how to apply them as a marketing leader.
Manage Marketing Execution
Learn the principles of managing marketing teams throughout the execution of your vision.
Taught by Experienced Industry Experts
BrainStation Instructors are experienced practitioners who work at the world's most innovative companies. They're experts in their field, and enter the classroom with years of experience making sure you're learning the most up-to-date and practical skills companies around the world need.
Built With Experts From The World's Most Innovative Companies
BrainStation partners with industry experts when building all of our courses, ensuring every course covers the latest industry-relevant topics and tools businesses need. We continue to work with our network of experts to update our courses so they're always up to date.
View Tuition, Financing Options, and More in the Course Package
View the Course Package to access:
- Tuition details
- Financing options
- Employer sponsorship
Earn a BrainStation Marketing Leadership Certificate
Upon completing BrainStation's Marketing Leadership Course, you’ll receive an industry-recognized professional certificate to share with your network and showcase all that you’ve learned. BrainStation certificates are formatted for sharing on LinkedIn.
Learn in our Next-Gen Online Classroom
Instructor-Led, Live Online Courses, From the Comfort of Your Home
In all our online courses, learn from BrainStation's industry-expert instructors through real-time, interactive classes in an engaging classroom environment.
Interactive, Project-Based Learning
Join breakout room sessions in smaller teams as part of the hands-on projects in our online courses, where you will collaborate and learn together.
Community Beyond the Classroom
During your online course, engage with your classmates and instructors in BrainStation’s Slack community, where you’ll receive updates and support. Stay connected and in the loop throughout your online course.
What Our Graduates Are Saying
Dylan Hebb
Senior Consultant at Content Bloom
When you take a BrainStation course, you're learning with some of the very best in the industry. You collaborate with product managers, digital strategists, UX designers, and all kinds of other backgrounds.
#brainstation #BeFutureProof #LearningAtBrainStation #remotelearning
Andrew Gosine
Product Designer
Our instructor... was clear, detail oriented, and made the learning environment safe and collaborative. We got a lot of real world examples from him, and all the little details he shared made this entire course special, and more than simply reading a textbook.
Overall, I'm a big advocate for Brainstation's courses - they've proved to be extremely valuable in my career.
Jaana Hein
Digital Content Planner at adidas
BrainStation has given me the confidence I needed to be ahead of the game... [and] given me the opportunity to think outside of the box and voice solutions that are different from the norm.
Read Full Testimonial
Christopher Spinelli
Art Director at New York School of Interior Design
It's always hard to start something new, especially when it involves learning skills that you know will force you to think differently about your day-to-day work. I'm glad I got over that fear and signed up for two classes... both were fantastic!
#brainstation #webdesigner #webdevelopment
Join our growing community of 30,000+ alumni.
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