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PROFESSIONAL CERTIFICATION

Marketing Leadership Certification London

Upon Successful Completion

Earn the Marketing Leadership Certification (MLC™)

Accelerate your career with the globally recognised BrainStation Marketing Leadership Certification (MLC™), through hands-on experience in live courses taught by marketing leaders from global tech companies.

View the Course Package to access:

  • Tuition details
  • Financing options
  • Employer sponsorship
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Course Overview Marketing Leadership Certification

Yousuf

Get Certified in Marketing Leadership

Gain essential Marketing Leadership skills with hands-on instruction from industry leaders working at the best global tech companies like Amazon, Meta, and Microsoft.

View Upcoming Dates

The value I derived from the course was less about the content and more about connection with industry leaders and industry peers. The content served as the backdrop for engaging conversation, real-world experience sharing, and practical recommendations we could apply to our respective mandates in our companies.

Yousuf

Director of Enterprise Technology at PwC

Marketing Leadership Certification (MLC™) Course Overview

MLC-2026Q1

Concepts

Creating Purpose

Marketing's Seat at the Table

Customer-Centricity

Business Stewardship

Customer Advocacy

Brand Championing

Growing eCommerce Trends

Customer-Centric Business Models

Purpose-Driven Brand Development

Brand Positioning

Brand Archetypes

Kapferer Brand Identity Prism

Market Awareness

Changing Customer Habits

Fundamentals of Marketing Strategy

Omni-Experience Strategy

Demand Generation

Brand Awareness

Defining Success

Team Culture

Individual Growth

Market Research

Competitive Research

Audience-Based Stories

Marketing Team Structure

Creating Purpose

Brand Positioning

Brand Awareness

Marketing's Seat at the Table

Brand Archetypes

Defining Success

Customer-Centricity

Kapferer Brand Identity Prism

Team Culture

Business Stewardship

Market Awareness

Individual Growth

Customer Advocacy

Changing Customer Habits

Market Research

Brand Championing

Fundamentals of Marketing Strategy

Competitive Research

Growing eCommerce Trends

Omni-Experience Strategy

Audience-Based Stories

Customer-Centric Business Models

Demand Generation

Marketing Team Structure

Purpose-Driven Brand Development

Frameworks

Marketing Vision Framework

Building Blocks of an Effective Strategy

Measurement Framework

Stakeholder Partnership Framework

Stakeholder Communication Plans

People Management Framework

Kapferer Brand Identity Prism

Marketing Vision Framework

Stakeholder Partnership Framework

People Management Framework

Building Blocks of an Effective Strategy

Stakeholder Communication Plans

Kapferer Brand Identity Prism

Measurement Framework

Skills
Understanding Customers
Understanding Through AI
Creating a Marketing Vision
Developing KPIs
Communicating Findings
Communicating Performance & Recommendations
Using Data Visualisations
Creating a Measurement Plan
Understanding Budgets
Creating a Budget
Working With Stakeholders
Hiring
Empowering & Enabling Teams
Effective Team Communication
Outsourcing Services

Why Get Certified in Marketing Leadership

Taught By Leaders From Top Global Tech Companies

Receive hands-on training from marketing leaders working at companies like Amazon, Meta, and Microsoft.

Apply Your Marketing Leadership Skills

Collaborate on detailed case studies to demonstrate your unique expertise and experience.

Globally Recognised By Top Companies

BrainStation certifications are globally recognised by top companies for the most advanced and up-to-date skills.

Simone Hummel

Simone Hummel

Creative Strategy Lead at StackAdapt

Thomas Kruszynski

Thomas Kruszynski

Marketing Specialist at Loyalty One

Stefen Langford

Stefen Langford

Marketing Analyst at JYSK

Christina Lippa

Christina Lippa

Senior Marketing Manager at TELUS

Chrystal Mcdonald

Chrystal Mcdonald

Senior Manager, Digital Marketing at RBC

Devon Montemurro

Devon Montemurro

Digital Production Lead at The Home Depot

Alisa Pavliuk

Alisa Pavliuk

Coordinator at Scotiabank

Kirin Sennik

Kirin Sennik

Senior Product Marketing Manager at BlackBerry

Fiona Turko

Fiona Turko

Influencer Marketing Manager at Zapier

Breanna Norris

Breanna Norris

Digital Marketing Analyst at American Express

Olivia Amatuzio

Olivia Amatuzio

Marketing Manager at Equitable Bank

Simone Hummel

Simone Hummel

Creative Strategy Lead at StackAdapt

Thomas Kruszynski

Thomas Kruszynski

Marketing Specialist at Loyalty One

Stefen Langford

Stefen Langford

Marketing Analyst at JYSK

Christina Lippa

Christina Lippa

Senior Marketing Manager at TELUS

Chrystal Mcdonald

Chrystal Mcdonald

Senior Manager, Digital Marketing at RBC

Devon Montemurro

Devon Montemurro

Digital Production Lead at The Home Depot

Alisa Pavliuk

Alisa Pavliuk

Coordinator at Scotiabank

Kirin Sennik

Kirin Sennik

Senior Product Marketing Manager at BlackBerry

Fiona Turko

Fiona Turko

Influencer Marketing Manager at Zapier

Breanna Norris

Breanna Norris

Digital Marketing Analyst at American Express

Olivia Amatuzio

Olivia Amatuzio

Marketing Manager at Equitable Bank

Marketing Leadership Course Start Dates

Take the Marketing Leadership Certification at one of our beautiful spaces in New York, Toronto, or London. Select a time that fits your schedule.

Campus classroom preparing for class

No Upcoming Sessions Scheduled

Campus classroom preparing for class

No Upcoming Sessions Scheduled

Class dates & times

Location

Instructor

March 18 - April 22

6:30pm - 9:30pm EDT

6 Wednesdays Toronto

Toronto

In-person 3-hour weekly sessions

Learn in-person from experienced industry leaders, for 3 hours a week for 6 weeks.

Learn live from experienced industry leaders

Sal Patel is an experienced professional who brings years of experience into the classroom to teach you essential skills.

May 13 - June 17

6:30pm - 9:30pm EDT

6 Wednesdays Toronto

Toronto

In-person 3-hour weekly sessions

Learn in-person from experienced industry leaders, for 3 hours a week for 6 weeks.

Learn live from experienced industry leaders

BrainStation instructors are experienced professionals who bring years of experience into the classroom to teach you essential skills.

Marketing Leadership Certification Course Curriculum

Unit 1

Visionary Leadership

Explore the foundations of marketing leadership and how leaders have leveraged their vision to drive innovation in their industries. Learn the pillars of marketing leadership and leverage them into your inspiring vision. Drive business growth by elevating brand awareness and engaging with customers.

Key Skills:
Marketing Leadership Pillars
Marketing Vision
Connecting with Customers
Brand Development
AI in Marketing

Learn the Marketing Leadership Pillars

Discover the pillars of marketing leadership, including the business foundations marketing leaders need to execute on their strategic marketing initiatives.

Define a Marketing Vision

Create transformational opportunities by learning the steps to define a marketing vision.

Unit 2

Marketing Strategy & Innovation

Explore the strategies that have enabled marketing leaders to drive innovation and help their businesses thrive within the modern economy. Learn to create a competitive marketing strategy, collaborate across departments, and measure success.

Key Skills:
Marketing Strategy
Measuring Success
Budget Allocation
Stakeholder Collaboration

Define a Marketing Strategy

Discover the foundations of marketing strategy and how to leverage them to achieve your marketing vision. Learn to define and measure the success of your strategy.

Executing Through Collaboration

Explore how to achieve organisational support and budget securement by navigating stakeholder partnerships.

Unit 3

Leading Marketing Talent

Learn to inspire and lead a team effectively through the implementation of the marketing strategy. Explore the recruitment process and mindset required to manage a highly effective, cross-functional team of individual contributors.

Key Skills:
Go To Market Planning
Building Teams
Fostering Innovation
Risk Management
Leadership KPIs

Lead High-Performance Marketing Teams

Explore the concepts and practises behind high-performance marketing teams, and learn how to apply them as a marketing leader.

Manage Marketing Execution

Learn the principles of managing marketing teams throughout the execution of your vision.

Earn Your Marketing Leadership Certification (MLC™)

Successfully completing BrainStation's Marketing Leadership Certification course will earn you the globally recognised BrainStation Marketing Leadership Certification (MLC™), demonstrating your mastery of the latest cutting-edge skills and tools. Add this credential to your LinkedIn profile and resume or CV.

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Your Next Step Towards Marketing Leadership Certification

View the Marketing Leadership Course Package to Learn More.

View the Course Package to access:

  • Tuition details
  • Financing options
  • Employer sponsorship
Exclusive Events

Attend an Upcoming Marketing Event

BrainStation events bring top product leaders together to talk shop, trade perspectives, and build their network with other leaders and innovators. Experience the BrainStation community yourself by reserving your seat today.

Mar 26

Horizons

AI + Digital Innovation

A one-day summit in Shoreditch, London for leaders at the edge of innovation.

  • 1:30 PM - 6:00 PM GMT
  • BrainStation London

Featuring speakers from

Mar 26
Horizons AI + Digital Innovation

A one-day summit in Shoreditch, London for leaders at the edge of innovation.

  • 1:30 PM - 6:00 PM GMT
  • BrainStation London

Featuring speakers from

View Event
Apr 01

Marketing Evenings LDN

Scaling Human-Centred Content with AI

Alec pulls back the curtain on how AI tools are used day-to-day to streamline production and unlock new creative capacity, without compromising quality.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Alec Wilcock

Alec Wilcock

Social Media Growth

Discussion Topics:

  • Using AI Across the Content Workflow
  • Inside an AI-Powered Social Team
  • Scaling Without Losing the Human Touch
Apr 01
Marketing Evenings LDN Scaling Human-Centred Content with AI

Alec pulls back the curtain on how AI tools are used day-to-day to streamline production and unlock new creative capacity, without compromising quality.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Alec Wilcock

Alec Wilcock

Social Media Growth

Discussion Topics:

  • Using AI Across the Content Workflow
  • Inside an AI-Powered Social Team
  • Scaling Without Losing the Human Touch
View Event
Apr 08

Marketing Evenings LDN

The Future of the Creator Economy

Join us for an evening as we explore how the creator economy is reshaping modern marketing.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Rajarshi Lahiri

Rajarshi Lahiri

Head of Creator Partnerships

Discussion Topics:

  • Authenticity at Scale: Winning in a Trust-Driven Economy
  • Co-Creation That Converts: The Future of Brand Collaborations
  • Community-Led Growth: Turning Followers into Advocates
Apr 08
Marketing Evenings LDN The Future of the Creator Economy

Join us for an evening as we explore how the creator economy is reshaping modern marketing.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Rajarshi Lahiri

Rajarshi Lahiri

Head of Creator Partnerships

Discussion Topics:

  • Authenticity at Scale: Winning in a Trust-Driven Economy
  • Co-Creation That Converts: The Future of Brand Collaborations
  • Community-Led Growth: Turning Followers into Advocates
View Event
Apr 14

Marketing Mornings LDN

Building the UK’s Fastest-Growing Brand

PerfectTed’s growth didn’t happen by accident. From day one, the team embraced a brand-first mentality, an earn-first mindset, and community-led storytelling to build momentum without relying solely on paid channels.

  • 8:00 AM - 9:00 AM BST
  • 55-57 Rivington St, London
  • £15
  • Kelly Shaw
  • Gemma Krishnan

Discussion Topics:

  • Laying the Foundations for Brand-Led Growth
  • From Tactical Activity to Big Brand Moments
  • Scaling the Team, Protecting the Brand
Apr 14
Marketing Mornings LDN Building the UK’s Fastest-Growing Brand

PerfectTed’s growth didn’t happen by accident. From day one, the team embraced a brand-first mentality, an earn-first mindset, and community-led storytelling to build momentum without relying solely on paid channels.

  • 8:00 AM - 9:00 AM BST
  • 55-57 Rivington St, London
  • £15
  • Kelly Shaw
  • Gemma Krishnan

Discussion Topics:

  • Laying the Foundations for Brand-Led Growth
  • From Tactical Activity to Big Brand Moments
  • Scaling the Team, Protecting the Brand
View Event
Apr 15

Leaders in Fintech

Inside the Future of Fintech

Join us in London for a forward-looking conversation with fintech leaders exploring how technology, partnerships, and AI are shaping the next generation of financial services.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £25

In Partnership With

  • Asad Rizvi
  • Mattia Calvosa
  • Adam Williams

Discussion Topics:

  • Designing Intelligent Financial Experiences
  • AI, Partnerships & Product Strategy
  • The Future of Finance
Apr 15
Leaders in Fintech Inside the Future of Fintech

Join us in London for a forward-looking conversation with fintech leaders exploring how technology, partnerships, and AI are shaping the next generation of financial services.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £25

In Partnership With

  • Asad Rizvi
  • Mattia Calvosa
  • Adam Williams

Discussion Topics:

  • Designing Intelligent Financial Experiences
  • AI, Partnerships & Product Strategy
  • The Future of Finance
View Event
Apr 21

Leaders In Marketing

The Future of Marketing in Fintech

Join us in London for a forward-looking conversation with marketing leaders exploring how financial brands build trust, drive growth, and stand out in an increasingly competitive and regulated landscape.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £25

In Partnership With

  • Ashley Flight
  • Shaun Burdette

Discussion Topics:

  • Building Trust in Financial Brands
  • Balancing Brand & Growth in Finance
  • Modern Marketing for Financial Services
Apr 21
Leaders In Marketing The Future of Marketing in Fintech

Join us in London for a forward-looking conversation with marketing leaders exploring how financial brands build trust, drive growth, and stand out in an increasingly competitive and regulated landscape.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £25

In Partnership With

  • Ashley Flight
  • Shaun Burdette

Discussion Topics:

  • Building Trust in Financial Brands
  • Balancing Brand & Growth in Finance
  • Modern Marketing for Financial Services
View Event
Apr 23

Design Evenings LDN

The New Era of In-House Creativity

This session explores how Monzo built a world-class creative studio from within, establishing clear creative vision, strong craft standards, and a talent model that allows creativity to lead, not just execute.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Coral Garvey

Coral Garvey

Creative Director

Discussion Topics:

  • Building a World-Class Creative Studio from Within
  • Making Creativity Work Across the Business
  • Culture, Craft, and Scaling Without Losing the Edge
Apr 23
Design Evenings LDN The New Era of In-House Creativity

This session explores how Monzo built a world-class creative studio from within, establishing clear creative vision, strong craft standards, and a talent model that allows creativity to lead, not just execute.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Coral Garvey

Coral Garvey

Creative Director

Discussion Topics:

  • Building a World-Class Creative Studio from Within
  • Making Creativity Work Across the Business
  • Culture, Craft, and Scaling Without Losing the Edge
View Event
Apr 29

Marketing After-Hours LDN

Spring 2026

An evening for London marketers, brand builders, and growth leaders to connect with like-minded professionals.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £15

Event Highlights:

  • Enjoy complimentary refreshments
  • Connect with digital marketing to explore the latest in marketing innovation
  • Learn from others over shared challenges and successes
Apr 29
Marketing After-Hours LDN Spring 2026

An evening for London marketers, brand builders, and growth leaders to connect with like-minded professionals.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £15

Event Highlights:

  • Enjoy complimentary refreshments
  • Connect with digital marketing to explore the latest in marketing innovation
  • Learn from others over shared challenges and successes
View Event
May 07

Lunchtime Sessions LDN

Building a Pleasure First Drinks Brand with Botivo

Join us for a lunchtime conversation with Kate Emlyn Jones, Head of Marketing at Botivo, as she shares the story behind building a drinks brand rooted in pleasure.

  • 12:00 PM - 1:00 PM BST
  • 55-57 Rivington St, London
  • £20
Kate Emlyn Jones

Kate Emlyn Jones

Head of Marketing

Discussion Topics:

  • The Origin of Botivo
  • Positioning Beyond 0%
  • Making the Brand Tangible
May 07
Lunchtime Sessions LDN Building a Pleasure First Drinks Brand with Botivo

Join us for a lunchtime conversation with Kate Emlyn Jones, Head of Marketing at Botivo, as she shares the story behind building a drinks brand rooted in pleasure.

  • 12:00 PM - 1:00 PM BST
  • 55-57 Rivington St, London
  • £20
Kate Emlyn Jones

Kate Emlyn Jones

Head of Marketing

Discussion Topics:

  • The Origin of Botivo
  • Positioning Beyond 0%
  • Making the Brand Tangible
View Event
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With a BrainStation certification, you'll join our global alumni network: a community of accomplished professionals across a range of critical tech skills, including Digital Marketers.

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Industry-Led Marketing Leadership Certification

BrainStation's globally recognised certifications are created by industry professionals, for industry professionals. Our network of experts from leading tech companies provide insights and guidance to ensure each certification demonstrates the latest cutting-edge skills and tools.

Google map of location surrounding 55-57 Rivington Street, London, EC2A 3QA, UK

Location

Learn in the Center of London

Based in the tech district of Shoreditch, BrainStation is at the heart of London's digital scene, surrounded by the most cutting-edge companies in the city. In addition to courses, BrainStation London offers training sessions, industry events, expert panel discussions, and more.

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55-57 Rivington Street, London, EC2A 3QA, UK

Frequently Asked Questions