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Exclusive Event

Marketing Mornings LDN: Building the UK’s Fastest-Growing Brand

Marketing leaders from PerfectTed shared how a brand-first, earned-first, and community-led approach helped drive growth and build momentum without relying solely on paid channels.

  • BrainStation London
  • Event Recap
  • Apr 14, 2026
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  • Kelly Shaw

    Kelly Shaw

    Head of Marketing

    Perfect Ted
  • Gemma Krishnan

    Gemma Krishnan

    Senior Marketing Manager

    Perfect Ted

"When you try and do too many things at once, you don't really cut through. It's all about being selective — really choosing the key moments you want to focus on in the year, maybe just two or three, and doing those really well."

 

- Gemma Krishnan, Senior Marketing Manager at PerfectTed

  • Kelly Shaw

    Kelly Shaw

    Head of Marketing

    Kelly Shaw is Head of Marketing at Perfect Ted, where she leads brand, growth, and go‑to‑market strategy to elevate the company’s presence and connect with audiences in meaningful ways. She focuses on building engaging campaigns and narratives that strengthen customer relationships and support business expansion.

  • Gemma Krishnan

    Gemma Krishnan

    Senior Marketing Manager

    Gemma Krishnan is Senior Marketing Manager at Perfect Ted, where she leads strategic marketing initiatives to grow brand awareness and drive customer engagement. She focuses on crafting compelling campaigns and experiences that resonate with audiences and support the company’s growth goals.

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Marketing Evenings LDN

The Future of Marketing in the Age of AI

Join Ksenia Barton, Product Marketing Lead at TikTok, to unpack how AI is changing the rules of marketing, exploring the evolution of discovery, why cultural relevance drives AI visibility, and why human strategy has never mattered more.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Ksenia Barton

Ksenia Barton

Marketing Lead

Discussion Topics:

  • The Consumer AI Revolution
  • Brand Visibility in an AI World
  • Strategy is the Marketer’s Edge
Sep 03
Marketing Evenings LDN The Future of Marketing in the Age of AI

Join Ksenia Barton, Product Marketing Lead at TikTok, to unpack how AI is changing the rules of marketing, exploring the evolution of discovery, why cultural relevance drives AI visibility, and why human strategy has never mattered more.

  • 6:00 PM - 8:00 PM BST
  • 55-57 Rivington St, London
  • £20
Ksenia Barton

Ksenia Barton

Marketing Lead

Discussion Topics:

  • The Consumer AI Revolution
  • Brand Visibility in an AI World
  • Strategy is the Marketer’s Edge
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