Digital Marketing Course Overview
Create a Comprehensive Digital Marketing Strategy
In this Digital Marketing course, develop a holistic digital marketing strategy, incorporating social media, search, and email marketing.
Implement Effective Search and Social Campaigns
Understand best practices for search engine optimization (SEO) and search engine marketing (SEM) to implement and analyze targeted campaigns.
Define and Measure Key Performance Indicators
Use industry standard tools to define, measure, and adjust your campaign's KPIs and maximize success.
Earn a BrainStation Digital Marketing Certificate
When you complete your course, you will earn a BrainStation certificate, which can boost your LinkedIn profile and resume, helping you stand out in the job market.
Master Digital Marketing Tools
Google Search Console
Your Final Digital Marketing Project
Earn your Digital Marketing certificate by developing a digital marketing strategy for a brand of your choosing. Your strategy will cover tactical components across all areas covered in the course, from search marketing to social media.
What You'll Learn
Learn From Industry Leading Guest Speakers
BrainStation students get access to exclusive guest lectures and panel discussion events led by some of the world's leading subject matter experts and professionals.
Recent Industry Guests
Co-founder and CEO at Wealthsimple
VP, Digital Strategy & Product at Chipotle
Senior Data Scientist at Squarespace
Head of EMEA at Shopify Plus
Chief Product Officer at Ellevest
SVP, Data Science and Engineering at Shopify
ECD at Wealthsimple
VP of Marketing at Chief
GM & VP of Product at Shopify
Head, Shaping the Future of Media at World Economic Forum
Head of Marketing at Google
Senior Product Manager at The New York Times
VP, Brand & Integrated Marketing at Refinery29
Interested in what a typical day looks like?
The BrainStation Experience
Learn Cutting-Edge Techniques
Taught by Instructors with experience working in the field, learn the most in-demand concepts, skills, and tools.
Gain Hands-On Experience
Work on projects in a collaborative setting to apply new concepts and techniques and develop your skills.
Use Synapse, BrainStation's intuitive, data-driven learning platform to access course content, as well as additional quizzes, challenges, and resources.
What Our Students Are Saying
What our students say
The highlight was definitely the people. I think that's what makes the class so special.
Max Smillie, Regional Community Lead & Hub Curator at lululemonRead Full Story
Join a Community of World-Class Professionals
When you take a BrainStation course, you are learning with the very best. Enroll today to tap into a global network of instructors and students at some of the most innovative organizations in the world.
Flexible Payment Options
BrainStation offers some of the most competitive payment options for digital learning, with a range of flexible plans and scholarship opportunities.
To learn more about course fees and payment options, view our course package.
Monthly Payment Plans
Split your tuition into smaller monthly payments.
Get your tuition reimbursed by your employer.
We offer a range of scholarships to make learning more accessible.
Please be advised: all scholarships must be approved and applied prior to enrollment in a BrainStation course or program.
Speak with a Learning Advisor
Join a network of over 100,000 professionals who have transformed their career through BrainStation.
Find out if you're eligible for a BrainStation scholarship
Learn more about BrainStation certificate courses and diploma programs
Get access to VIP events and workshops