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Exclusive Event

Design Evenings NYC: Designing Spotify’s Multi-Format Experience

Mareike Carolin Keller, Product Designer at Spotify, offered an inside look at how she helped evolve the platform from a music app into a multi-format audio destination, sharing her experience designing seamless discovery across music, podcasts, and audiobooks during a pivotal moment in Spotify’s expansion.

  • BrainStation New York
  • Event Recap
  • Dec 10, 2025
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  • Mareike Carolin Keller

    Mareike Carolin Keller

    Product Designer

Mareike Carolin Keller

Product Designer

Spotify

"Innovation and creativity should not be stifled by data. Data informs decisions, but it shouldn’t dictate everything."

 

- Mareike Carolin Keller, Product Designer at Spotify

  • Mareike Carolin Keller

    Mareike Carolin Keller

    Product Designer

    Mareike Carolin Keller (she/her) is a Product Designer at Spotify, where she focuses on creating cohesive, human-centered experiences across Spotify’s growing multi-format platform. Her work spans discovery, personalization, and design systems — helping millions of listeners seamlessly explore music, podcasts, and audiobooks. With a background in interaction design and systems thinking, Mareike is passionate about crafting intuitive digital experiences that connect people to culture and creativity.

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