Leaders In Marketing: Canadian Disruptors Redefining Markets & Mindsets

In this session, senior marketing leaders from Wealthsimple, Dialogue, and Mejuri shared how they’re redefining brand growth in Canada, using storytelling, cultural insight, and customer intimacy to disrupt markets, drive engagement, and scale without losing authenticity.

 

 

 

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  Dasha Sivkov

  VP, Product & Content Marketing

  

  Dasha Sivkov is the VP of Product Content and Marketing at Wealthsimple and leads a team connecting product development, marketing, and content strategies. Her team drives growth, engagement, and customer satisfaction, supporting Wealthsimple’s position as one of Canada’s fastest-growing financial institutions.

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  Lilian Lau

  VP, Marketing

  

  Lilian Lau is the VP of Marketing at Dialogue, Canada’s leading virtual healthcare platform. She oversees marketing strategy, digital commerce, and brand development, uniting storytelling and data-driven insights to elevate member engagement and adoption across diverse markets.

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  Kathleen Ryan

  VP, Brand Marketing

  

  Kathleen Ryan is the VP of Brand Marketing at Mejuri, where she leads brand strategy and execution to strengthen the company’s global presence. She connects cultural insight with creative innovation to build meaningful consumer experiences, drive growth, engagement, and lasting brand impact.