Exclusive Event

Leaders in Product Marketing: Driving Growth Through Product Marketing

Product marketing leaders joined us in Toronto for an engaging conversation on driving strategy, messaging, and market impact at top Canadian and global companies.

BrainStation Toronto
Event Recap
Feb 4, 2026

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Dasha Sivkov

VP, Product & Content Marketing
Philip Hatcher

Director of US GTM, Product Marketing, Engagement & Global Proposals, TELUS Health
Emma Horner

Director, Product Marketing

"The way they talk about product marketers in our company is: 'You need to be the CMO of your product. I expect you to see every single channel that’s executing.' You need to be the functional expert... you have to behave that way."

- Emma Horner, Director, Product Marketing at Shopify

Dasha Sivkov

VP, Product & Content Marketing

Dasha Sivkov is the VP of Product Content and Marketing at Wealthsimple and leads a team connecting product development, marketing, and content strategies. Her team drives growth, engagement, and customer satisfaction, supporting Wealthsimple’s position as one of Canada’s fastest-growing financial institutions.
Philip Hatcher

Director of US GTM, Product Marketing, Engagement & Global Proposals, TELUS Health

Philip Hatcher is the Director of US GTM for Product Marketing, Engagement, and Global Proposals at TELUS Health. He leads marketing strategies that align products with customer needs, focusing on driving engagement, adoption, and measurable impact across healthcare markets in the US and globally.
Emma Horner

Director, Product Marketing

Emma Horner is the Director of Product Marketing at Shopify, where she leads strategy and execution for product positioning, messaging, and go-to-market initiatives. She focuses on helping merchants succeed by translating complex product capabilities into clear, actionable value, while driving adoption and engagement across Shopify’s ecosystem.

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