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Exclusive Event

Marketing Evenings LDN: Designing Smarter Marketing Strategies with AI

Join Fani Kelesidou, AI Creative Strategist, Demand Generation at Amazon, for an evening exploring how artificial intelligence is reshaping the way marketers think, plan, and execute. As AI moves from a buzzword to a true creative and analytical partner, Fani will share how marketing leaders can integrate intelligent systems to design strategies that are faster, sharper, and more human in impact.

  • BrainStation London
  • Wed, Jan 21, 2026
  • 2026-01-21T18:00:00.0000000Z  –  2026-01-21T20:00:00.0000000Z
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  • 80k+ attendees globally
  • Learn from industry experts
  • Live Q&A
  • Fani Kelesidou

    Fani Kelesidou

    AI Creative Strategist, Demand Generation

Fani Kelesidou

AI Creative Strategist, Demand Generation

Amazon

From uncovering audience insights to optimizing creative and measuring results, AI is changing every stage of the marketing funnel. In this session, Fani will break down where AI adds the most value across the customer journey, and demonstrate, live, how leading AI tools can turn strategy into action. 

  • Fani Kelesidou

    Fani Kelesidou

    AI Creative Strategist, Demand Generation

    Fani Kelesidou is the AI Creative Strategist at Amazon, driving innovation in demand generation by infusing AI into creative workflows. She helps teams leverage generative intelligence to unlock new storytelling formats and scale impactful campaigns that resonate with today’s audiences.

Exclusive Event

Event Overview

AI is transforming the foundations of modern marketing, redefining how strategy is built, tested, and optimized. In this session, Fani Kelesidou unpacks how AI enables smarter decision-making, faster experimentation, and more meaningful customer connections.

  • 01

    How AI Is Transforming Modern Marketing

    Explore how AI is reshaping the strategic foundations of marketing, from research and targeting to content creation and optimization, and what this means for creative and analytical teams alike.

  • 02

    Finding AI’s Real Value Across the Customer Journey

    Learn to identify where AI can add the most impact: improving audience insights, enhancing personalization, streamlining campaign management, and amplifying ROI.

  • 03

    Turning Insights into Action: A Real-World Demo

    See AI in action as Fani demonstrates how leading tools can transform data and creative thinking into actionable marketing strategies that deliver measurable results.

Details of the Evening

What's Included

  • Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
  • Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

Agenda

  • 6:00pm Doors Open
  • 6:30pm Event Begins
  • 7:30pm Networking & Refreshments

How to Get Here

BrainStation London

55-57 Rivington Street, London

Get Directions
  1. Finding Your Way

    Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.

  2. Entering The Building

    Enter through the black gates on Rivington St and look for the BrainStation signs.

  3. Once You're Inside

    Our staff will be there to greet you at the campus reception.

London Map

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Reserve Your Spot

Spots are limited - purchase your ticket to connect with leaders and professionals at this exciting event.

  • BrainStation London
  • Wed, Jan 21, 2026
  • 2026-01-21T18:00:00.0000000Z  –  2026-01-21T20:00:00.0000000Z
Purchase Tickets

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