Marketing Evenings NYC: The Future of the Creator Economy with #paid
Exclusive Event
Marketing Evenings NYC:The Future of the Creator Economy with #paid
Connie Chan shared #paid’s latest insights into the creator economy, reflecting on 2025 forecasts, what unfolded in 2026, and the major shifts set to transform creator-led media and commerce next.
Relive the highlights of Marketing Evenings NYC: The Future of the Creator Economy with #paid with Connie Chan in the photo gallery. Download and share your favorites, and don't miss the next event!
"Creator content is no longer just influencing people; it is now influencing machines. And those machines, in turn, are influencing us."
- Connie Chan, Director of Strategy at #paid
Connie Chan
Director of Strategy
Connie is a creative strategy leader whose work lives at the intersection of storytelling, creator culture and platform innovation. She has built her career around helping brands show up more meaningfully in the world, shaping strategies and narratives that connect people through creator-led ideas. As Director of Strategy at #paid, she leads a team developing creator-first frameworks that deepen audience connection and drive measurable growth for enterprise brands.
Before joining #paid, Connie served as a Creative Solutions Lead at TikTok Canada and was a founding member of the TikTok Creative Lab. In that role, she supported product marketing initiatives, drove nationwide adoption of TikTok’s creative tools and helped advertisers develop platform-native brand stories and ad concepts informed by culture, experimentation and emerging AI capabilities. Her path also includes leading social strategy and digital marketing at Warner Music Canada, as well as shaping cultural storytelling in earlier editorial and branded content roles at VICE and Beatport, where she launched the Canadian edition of THUMP. Across every chapter, Connie brings a belief in the power of creators, culture and well-crafted stories to move brands forward in ways that feel authentic, human and impactful.
Join us for a fireside chat with Nishant Raina, Vice President, Product Management, and Jessy Zita, Vice President, Data & Services at Mastercard. They’ll share how one of the world’s most powerful networks turns data into products, launches at scale, and drives impact across global markets.
From live moments that get clipped and shared across the internet to creator-led communities shaping trends, this event will unpack how live streaming is redefining content, influence, and brand engagement in 2026 and beyond.
In partnership with Interbrand and Konrad, join us for a forward-looking conversation exploring how the world’s leading brands are adapting to an AI-driven landscape while continuing to build meaningful human connections.
6:00 PM
-
8:00 PM EDT
136 Crosby St, 4th Floor, New York City, NY
In Partnership With
Discussion Topics:
Building Meaningful Brand Connections in an AI Era
AI’s Impact on Brand Strategy & Customer Experience
Staying Culturally Relevant in a Rapidly Changing World
In this expert-led demo event, you’ll see how Claude can support every stage of the product development process. Follow along as we take an idea from initial concept through to a functional prototype, all in real time.
Join us for an evening with Andreas Roos, Head of Design Strategy & AI at Visa, as he explores how rapidly advancing AI is reshaping design teams. Andreas will share what happens when workflows, tools, and expectations evolve faster than ever before.
By creating an account, you will also receive exclusive offers and updates about new courses, workshops and events.
Already have an account?
Forgot Password
Existing Account
There is already an account associated with that email, however a password has not been configured. Please confirm your address below and we will send an e-mail with a link to configure a new password.