Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World
Exclusive Event
Marketing Evenings VAN:Driving Growth, Engagement, and Impact in a Digital World
Marketing leaders from Amazon, Hootsuite, and Unbounce came together for an engaging discussion on driving growth, building authentic connections, and leading in a rapidly evolving digital landscape.
Relive the highlights of Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World with Vivian Lynn, Gerome Macalalag, and Karolina Mikolajczyk in the photo gallery. Download and share your favorites, and don't miss the next event!
Industry leaders from Amazon, Hootsuite, and Unbounce shared how they’re navigating emerging technologies, evolving consumer behaviors, and the balance between creativity and data to drive growth, connection, and impact in today’s fast-changing marketing landscape.
Vivian Lynn
Sr. Product Marketing Manager
Vivian Lynn is a senior product marketing lead at Amazon, where she drives go-to-market strategy and positioning for key product launches. With a focus on translating complex features into compelling stories, she helps deliver clarity and value to diverse customer audiences.
Gerome Macalalag
Marketing Operations Specialist
Gerome Macalalag is a Marketing Operations Specialist at Unbounce, where he ensures that the marketing engine runs smoothly and efficiently. With a focus on automation, data systems, and workflow optimization, Gerome bridges strategy and execution to help marketing teams scale with precision.
Karolina Mikolajczyk
Team Lead, Inbound Marketing
Karolina Mikolajczyk is a Team Lead on Hootsuite’s Web Growth team, where she oversees content and lead generation initiatives. With a Master’s in English and over a decade of marketing experience spanning content, SEO, CRO, and website optimization for LLM visibility, she’s focused on driving growth through data-informed strategy and experimentation.
Join us for a fireside chat with Nishant Raina, Vice President, Product Management, and Jessy Zita, Vice President, Data & Services at Mastercard. They’ll share how one of the world’s most powerful networks turns data into products, launches at scale, and drives impact across global markets.
From live moments that get clipped and shared across the internet to creator-led communities shaping trends, this event will unpack how live streaming is redefining content, influence, and brand engagement in 2026 and beyond.
In partnership with Interbrand and Konrad, join us for a forward-looking conversation exploring how the world’s leading brands are adapting to an AI-driven landscape while continuing to build meaningful human connections.
6:00 PM
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8:00 PM EDT
136 Crosby St, 4th Floor, New York City, NY
In Partnership With
Discussion Topics:
Building Meaningful Brand Connections in an AI Era
AI’s Impact on Brand Strategy & Customer Experience
Staying Culturally Relevant in a Rapidly Changing World
In this expert-led demo event, you’ll see how Claude can support every stage of the product development process. Follow along as we take an idea from initial concept through to a functional prototype, all in real time.
Join us for an evening with Andreas Roos, Head of Design Strategy & AI at Visa, as he explores how rapidly advancing AI is reshaping design teams. Andreas will share what happens when workflows, tools, and expectations evolve faster than ever before.
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