Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World
Marketing leaders from Amazon, Hootsuite, and Unbounce came together for an engaging discussion on driving growth, building authentic connections, and leading in a rapidly evolving digital landscape.
BrainStation Vancouver
Event Recap
Wednesday, October 29, 2025
- Vivian LynnSr. Product Marketing Manager
- Gerome MacalalagMarketing Operations Specialist
- Karolina MikolajczykTeam Lead, Inbound Marketing
Event Photo Gallery
Relive the highlights of Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World with Vivian Lynn, Gerome Macalalag, and Karolina Mikolajczyk in the photo gallery. Download and share your favorites, and don't miss the next event!
Industry leaders from Amazon, Hootsuite, and Unbounce shared how they’re navigating emerging technologies, evolving consumer behaviors, and the balance between creativity and data to drive growth, connection, and impact in today’s fast-changing marketing landscape.
Vivian Lynn
Sr. Product Marketing Manager
Vivian Lynn is a senior product marketing lead at Amazon, where she drives go-to-market strategy and positioning for key product launches. With a focus on translating complex features into compelling stories, she helps deliver clarity and value to diverse customer audiences.
Gerome Macalalag
Marketing Operations Specialist
Gerome Macalalag is a Marketing Operations Specialist at Unbounce, where he ensures that the marketing engine runs smoothly and efficiently. With a focus on automation, data systems, and workflow optimization, Gerome bridges strategy and execution to help marketing teams scale with precision.
Karolina Mikolajczyk
Team Lead, Inbound Marketing
Karolina Mikolajczyk is a Team Lead on Hootsuite’s Web Growth team, where she oversees content and lead generation initiatives. With a Master’s in English and over a decade of marketing experience spanning content, SEO, CRO, and website optimization for LLM visibility, she’s focused on driving growth through data-informed strategy and experimentation.
