Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World
Exclusive Event
Marketing Evenings VAN:Driving Growth, Engagement, and Impact in a Digital World
Marketing leaders from Amazon, Hootsuite, and Unbounce came together for an engaging discussion on driving growth, building authentic connections, and leading in a rapidly evolving digital landscape.
Relive the highlights of Marketing Evenings VAN: Driving Growth, Engagement, and Impact in a Digital World with Vivian Lynn, Gerome Macalalag, and Karolina Mikolajczyk in the photo gallery. Download and share your favorites, and don't miss the next event!
Industry leaders from Amazon, Hootsuite, and Unbounce shared how they’re navigating emerging technologies, evolving consumer behaviors, and the balance between creativity and data to drive growth, connection, and impact in today’s fast-changing marketing landscape.
Vivian Lynn
Sr. Product Marketing Manager
Vivian Lynn is a senior product marketing lead at Amazon, where she drives go-to-market strategy and positioning for key product launches. With a focus on translating complex features into compelling stories, she helps deliver clarity and value to diverse customer audiences.
Gerome Macalalag
Marketing Operations Specialist
Gerome Macalalag is a Marketing Operations Specialist at Unbounce, where he ensures that the marketing engine runs smoothly and efficiently. With a focus on automation, data systems, and workflow optimization, Gerome bridges strategy and execution to help marketing teams scale with precision.
Karolina Mikolajczyk
Team Lead, Inbound Marketing
Karolina Mikolajczyk is a Team Lead on Hootsuite’s Web Growth team, where she oversees content and lead generation initiatives. With a Master’s in English and over a decade of marketing experience spanning content, SEO, CRO, and website optimization for LLM visibility, she’s focused on driving growth through data-informed strategy and experimentation.
Join us for an insightful panel discussion examining how Loblaw's design teams are scaling human-centred solutions across massive ecosystems, balancing the art of design craft with cutting-edge AI innovation to deliver highly impactful products.
Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.
From day one, Shake Shack Canada focused on understanding the local market. This session explores how messaging, tone, and positioning were adapted to resonate with Canadian consumers while staying true to the global Shake Shack brand.
Join us for an insightful panel discussion examining how cross-functional marketing teams are building centralized creative operations to remove workflow friction, accelerate campaign velocity, and align production systems with strategic business goals.
Join Adam Sorensen, Senior Delivery Manager at Visa, to explore how modern prototyping tools are transforming product development, demonstrating how to accelerate the journey from an initial idea to a functional interface using Lovable and AI-powered integrations.
Join us for a fireside chat with Thom Rimmer, VP of Product Design at Fin AI, as he explores what it takes to build next-generation software, transformation of Intercom to Fin, and how AI is fundamentally reshaping both the craft and leadership of design.
By creating an account, you will also receive exclusive offers and updates about new courses, workshops and events.
Already have an account?
Forgot Password
Existing Account
There is already an account associated with that email, however a password has not been configured. Please confirm your address below and we will send an e-mail with a link to configure a new password.