Event Date

2025-12-10T08:00:00.0000000

Exclusive Event

Marketing Mornings LDN: Building a Cult Brand with Grind

Join us for a conversation with Frankie Cooke, Brand Marketing Lead at Grind, the cult coffee brand born in Shoreditch. Frankie will share how Grind evolved from a single café into a lifestyle brand with a global following and how campaigns and collaborations have been key ingredients in shaping its identity.

BrainStation London
Wed, Dec 10, 2025
2025-12-10T08:00:00.0000000Z – 2025-12-10T09:00:00.0000000Z
Almost Sold Out

55-57 Rivington St, London How to get here
£15

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80k+ attendees globally
Learn from industry experts
Live Q&A

Frankie Cooke

Brand Marketing Lead

Frankie Cooke

Brand Marketing Lead

From building 360° campaigns to crafting unique collaborations that customers connect with, Grind has redefined what it means to be more than just a coffee company. In this session, Frankie Cooke unpacks the strategies behind Grind’s evolution, from product to partnerships, exploring how authentic storytelling, community, and brand attitude can transform a daily ritual into a movement.

Frankie Cooke

Brand Marketing Lead

Frankie Cooke is the Brand Marketing Lead for cult coffee company Grind. Having previously worked in PR, she joined Grind back in 2019 to manage local marketing campaigns for their cafés and coffee shops. When those cafés had to close during lockdown in 2020, Frankie pivoted to CRM Manager and helped take the brand online, beginning what is now a thriving DTC business. These days, Frankie works across all of Grind’s campaigns, partnerships, brand activations, new product launches, and PR. She’s been an integral part of Grind’s growth from a London highstreet business to an international coffee company, going from local flyposting to managing massive collaborations with the likes of Hello Kitty and American rock band Green Day.

01
Beyond the Cup

Discover how Grind grew from a single Shoreditch café into a global lifestyle brand, blending coffee, culture, and community into every touchpoint.
02
Partnerships with Purpose

Lessons from 360° collaborations and partnerships and how they’ve helped shape Grind’s identity.
03
Campaigns that Connect

The importance of storytelling and tips on how to build real connections with your customer.

Details of the Day

What's Included

Morning Coffee & Pastries – Start your day with freshly brewed coffee, a variety of refreshing beverages, and an assortment of locally inspired pastries. Settle in for easy conversation and a warm, welcoming atmosphere that makes connecting over breakfast effortless.

Have dietary restrictions?

To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.

How to Get Here

BrainStation London

55-57 Rivington Street, London

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Finding Your Way

Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.
Entering The Building

Enter through the black gates on Rivington St and look for the BrainStation signs.
Once You're Inside

Our staff will be there to greet you at the campus reception.

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Reserve Your Spot

Spots are limited - purchase your ticket to connect with leaders and professionals at this exciting event.

BrainStation London
Wed, Dec 10, 2025
2025-12-10T08:00:00.0000000Z – 2025-12-10T09:00:00.0000000Z
Almost Sold Out

55-57 Rivington St, London Get Directions
£15

Purchase Tickets

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