Product Evenings NYC: Building What’s Next Through Futures & Foresight
Exclusive Event
Product Evenings NYC:Building What’s Next Through Futures & Foresight
Natalie Novak, Vice President of Product Strategy & Service Design at JPMorganChase, led a deep dive into how futures thinking transformed the way products were imagined, built, and scaled.
Relive the highlights of Product Evenings NYC: Building What’s Next Through Futures & Foresight with Natalie Novak in the photo gallery. Download and share your favorites, and don't miss the next event!
"The goal of futures is optionality... It’s about building space into your roadmap, into your plans to be able to kind of shift and navigate with the tides."
Natalie Novak
Futurist and Product Leader
Natalie Novak is Vice President, Product Strategy & Service Design at JPMorganChase, where she leads foresight-driven strategy to shape the future of financial experiences. With a background spanning product innovation, systems design, and futures research, Natalie helps organizations design responsibly for what’s next, integrating foresight into everyday product thinking.
Join our panel of fintech leaders as they share frameworks for navigating the shift toward agentic commerce. They will unpack practical models for scaling autonomous execution across complex financial ecosystems while prioritizing security and customer trust.
Integrating AI into the design process transforms individual speed into team-wide capability. Mareike Carolin Keller shares how product designers can deploy AI tools in active production, build high-fidelity prototypes, and secure stakeholder alignment before committing heavy engineering resources.
Join Ksenia Barton, Product Marketing Lead at TikTok, to unpack how AI is changing the rules of marketing, exploring the evolution of discovery, why cultural relevance drives AI visibility, and why human strategy has never mattered more.
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